Business Insights and Data Analyst Officer | Dorset & Somerset Air Ambulance


About the Charity

Our life-saving charity, Dorset and Somerset Air Ambulance (DSAA), provides relief from sickness and injury for the people of Dorset and Somerset, by the provision of an air ambulance service, with an air and road delivered critical care capability.

DSAA is a well-loved and respected charity, which relies on the generosity of the public to raise our operational costs of over £10 million per year. Every mission we are tasked to costs approximately £3,500 and the enhanced skills of our team, specialist equipment and drugs that we carry, along with the speed of our response, can make the difference between life and death.

Our people are at the heart of our Charity. Whether you are a member of our Charity, Clinical or Aviation Team, everyone plays a vital role in helping us to be there for our patients and supporters across Dorset and Somerset.

Job Description

We are now seeking to appoint a Business Insights and Data Analyst Officer to support the Senior Leadership Team to help provide insights and analysis on the different data sources. Initially this will be looking at supporter behaviour and trends and to provide evidence on which teams base their decisions relating to fundraising and strategy and help to increase engagement with the charity and income generation.

This is an exciting new role where you will be instrumental in assisting in the new Income Generation Strategy that DSAA are about to embark on.

Main Duties & Responsibilities:

  • Develop and implement a data analysis process or reporting program to better understand our performance and supporters, including fundraisers and regular donors 
  • Create and produce data dashboards, graphs and reports and provide feedback to the wider team through a range of formats and in key performance areas
  • Analyse and interrogate data through various formats and make recommendations based on the analysis and conclusions.  
  • Working closely with our Fundraising and Comms team analysing data from various digital channels, such as websites, socials and email
  • Identify and develop supporter insight and analysis to drive direct marketing strategies and future income generation initiatives
  • Present key findings confidently to colleagues our wider group including to the SLT and Trustees providing actionable insights to inform on future decisions
  • Reviewing existing databases and make recommendations
  • Implement and measure and regularly report on Key Performance Indicators (KPIs) that can be used to monitor fundraising and marketing activity
  • Support the budgeting and forecasting process and generate forecasted future income data
  • Support Data Analysis on anonymized patient data and other sources to support development of the service

Person Specification

  • Excellent IT skills, particularly Excel, databases, query and reporting tools
  • High standard of literacy, numeracy, organizing and planning
  • Strong analytical and problem solving skills
  • High degree of accuracy and attention to detail
  • Excellent oral and written communicator, able to talk to technical and non-technical audiences
  • Ability to work both independently and as part of a team
  • Full clean UK Driving license. 

Education and qualifications:

Essential: Good education standard, A Levels or equivalent, related degree advantageous

Desirable: Formal qualifications in Business Analysis

Previous experience:

Essential: Minimum of 1 years’ experience of working in business intelligence, data analysis or related field

Desirable: Experience of working with a charity

The successful candidate will receive: 

  • Competitive salary: £32,000 (depending on experience) 37.5 hours per week
  • 28 days annual leave, plus bank holidays
  • Generous pension scheme (8% Charity Contribution) and benefits package

If you have the right skills, experience and knowledge, and would like to join our passionate and friendly team, we would love to hear from you!

If you would like to ask for more information or have an informal chat, please contact Sarah Davies by calling: 01823 669604.

Recruitment Process 

Closing Date: Wednesday 8th May

Interviews to take place: 22nd & 23rd May

How to Apply

To apply: Please email your CV and a covering letter to: or post to: Julie Plowden, Dorset and Somerset Air Ambulance, Landacre House, Chelston Business Park, Castle Road, Wellington, TA21 9JQ.


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